A small business owner, having realized their poor online visibility, sought an SEO expert for long-term collaboration. This opened up a can of worms, revealing the complexities and misconceptions surrounding SEO with lots of different viewpoints. Let’s break down this…
The “Video outside the viewport” issue reported in Google Search Console typically means that Googlebot has detected videos on your web pages that are not fully visible within the user’s viewport, or the initial visible area of the web page….
The choice between a hierarchical or flat website structure is influenced by various factors, with the size of the site playing a crucial role. For a large website, a hierarchical structure often proves more valuable. This setup allows for better…
When your primary page integrates a sub-page through an iframe, you need to think about how search engines handle the content. Although search engines try to associate the sub-page content with the primary page, it isn’t guaranteed. This uncertainty arises…
A large percentage of people who are looking for a local business service or product will also include the words “near me” in their Google searches. This common search habit shows how important it is for businesses to optimize specifically…
On doing research for a “near me” optimization article, I came across this the statistic that claimed: 28% of “near me” searches result in a purchase. I wanted to separate this information out so as to not clutter the original…
In the ever-evolving world of search engine optimization (SEO), staying ahead of the curve is essential to achieving and maintaining online visibility. As search engines become more sophisticated, SEO strategies must adapt to remain effective. One of the key factors…
In today’s digital age, the success of small businesses often hinges on their ability to establish a strong online presence. Among the myriad platforms and search engines, one name stands out as the undisputed leader in connecting businesses with potential…
